There is no question that the global pandemic has changed the retail landscape in ways that were previously unimaginable. A rising Instagram star, Queen Musia (@thequeenmusia), a cat from California was savvy enough to figure out how to use the current situation in her favor. She started making products using her unique image that not only her fans (of which she has more than 74K) were quick to fall in love with.
We asked her Instagram manager which of the products were the most in demand. They told us that most of the people were instantly drawn to masks with ‘Her Majesty’s’ face on them (that’s how her fans refer to her). ‘We were positively surprised that within 72 hours we received more than a thousand orders of the mask!’, they told us. It is clear that her big round emerald eyes with natural vantablack eyeliner and mascara make her image appealing to many people’s hearts.
But this is not the first time Her Majesty’s servants (the humans acting as if they lead the household) were surprised. Six months ago the cat raised almost $2000 within 24 hours for a cat who was in a critical condition after being hit by a car. Fortunately, the cat survived and got adopted by a loving family.
At only two years old Queen Musia, who is a golden British shorthair chinchilla, does not merely like being called a business-cat. Her servants told us that Her Majesty perceives herself as a cat-therapist. People from all over the world send her messages with gratitude for making them smile and bringing positivity into their lives. For example, a woman from San Francisco, suffering from high blood pressure, asked to send her a video of Queen Musia’s purring and it helped to lower her blood pressure!
‘We truly hope that seeing people on the streets wearing our masks will make others smile and help them a little during these uncertain times’, they added.
Queen Musia already has future plans of expanding her ‘kingdom’. She aspires to take her namesake brand to another level. They gave us a hint that her plans have something to do with the beauty industry.
(Syndicated press content)
