We all love to hog on to a variety of delicious dishes. There are infinite dishes one can make using different ingredients. However, there remain many ingredients that haven’t been experimented with enough. Such an ingredient is Jackfruit. 

Thus, Wakao Foods, a startup based in Goa took the initiative to try out making various products using Jackfruit. Let’s take a look at their startup. 

What The Startup Is About? 

It is the first such brand from India which makes various products using Jackfruit as its main ingredient. They have the vision to save mother nature and hence, they make the utmost use of natural products.

The company says, “It stands for creating a better tomorrow – one where humanity thrives, with products that are curated from ethically grown and sourced produce that is then hygienically processed and packaged.”

The USP of their brand is that they don’t use preservatives and they have a shelf life of 1 year. Plus, their products don’t require refrigeration as well. 

Sairaj Dhound, founder of Wakao Foods

The company was founded by Sairaj Dhound and it is very particular about creating brands that create a global footprint and is safe for the environment. Since veganism is gaining popularity, he tried to mimic meat which would be popular amongst non-vegetarians too. 

Why Only Jackfruit? 

I am pretty sure that many of you would be wondering why they chose Jackfruit when there are much better options available. The answer is- because of Sairaj’s childhood. 

When Sairaj was young, he couldn’t differentiate between jackfruit and chicken. He loved his grandmother’s recipe of chicken gravy, even though it contained dices of fruit. Jackfruit got easily mixed with other ingredients while making juices, chocolates, toffees etc. 


Another reason for picking this fruit is its health benefits. It has a high concentration of potassium, fibre, has antioxidant properties and can also absorb iron. Thus, after knowing all these amazing benefits, he decided to initiate Wakao Foods during the COVID-19 lockdown. 

Also Read: Watch: Surprising Foods That Aren’t Vegetarian Like McDee’s French Fries

While speaking to Better India, Sairaj stated, “If there’s one silver lining of the COVID-19 pandemic, it is an increasing number of health-conscious people.

I was reminded of my grandma’s praises for jackfruit on seeing the spike in coronavirus-induced death rates and subsequent demand for immunity boosters. Meanwhile, the lockdown had affected my business. This gave birth to Wakao Foods in November.” 

Achievements And Laurels

Despite being a new company, it has started gaining popularity amongst vegans. In about 30 stores that sell vegan products in Goa, you would easily find the Wakao Foods brand on shelves. Restaurants such as JW Marriot and Hyatt are also loving their vegan products. 

According to Sairaj, Jackfruit-based mock meat can revolutionise the way we look at healthy foods, and gluten-free foods in particular.” In just less than 10 months, Wakao Foods catered to more than 10,000 customers. 

Vegan meat made from Jackfruit by Wakao Foods

Though the company faces the challenge of not enjoying a mass appeal, the team is certain that now since COVID-19 cases are settling down, they would be able to expand in other cities. 

Farmers from Tamil Nadu, Kerala and Maharashtra assist them in sourcing jackfruits for their products. 

Initially, they began with three ready-to-cook and two ready-to-eat products, whereas now they are selling 2 to 3 tonnes of jackfruit monthly.

Image Sources: Google

Sources: Wakao Foods, The Better India, The Times Of India

Connect with the blogger: Palak Dogra

This post is tagged under: top startups in india, best startups in india, startups in bangalore, funding for startups, invest in startups, startups in delhi, fintech startups, linkedin, startups in pune, loans for startups, top 10 startups in india, tier 2 startups, tier 3 startups, rural startups, startups from tier 2 cities, startups from rural India, small-town startups, small city startups, India, startups in india, startup, indian startups, startup india, new startups

Also Recommended:

Researched: Is Clean Eating Really As Safe As It Is Deemed To Be?


  1. I am so Happy to be writing this article in here, i am here to explore blogs forum about the wonderful and most safe cure for HERPES SIMPLEX VIRUS . I was positive to the deadly Virus called HERPES and i lost hope completely because i was rejected even by my closet friends. i searched online to know and inquire about cure for HERPES and i saw Dr.USELU testimony online on how he was cured so many persons from Herpes Disease so i decided to contact the great herbalist because i know that nature has the power to heal everything. i contacted him to know how he can help me and he told me never to worry that he will help me with the natural herbs from God! after 2 days of contacting him, he told me that the cure has been ready and he sent it to me via FEDEX or DHL and it got to me after 4 days! i used the medicine as he instructed me (MORNING and EVENING) and i was cured! its really like a dream but i’m so happy! that’s the reason i decided to also add more comment of Him so that more people can be saved just like me! and if you need his help,contact his Email:(dr.uelucaregvier@gmil.com) you can contact him on WHTASAPP +2347052898482 He said have the herb to cure difference cure for any sickness  https://druseluherbalhome.simdif.com/
    (1) HERPES,
    (2) DIABETES,
    (3) HIV&AIDS,
    (5) HEPATITIS B,
    (6) IMPOTENCE,
    (8) DIARRHEA


Please enter your comment!
Please enter your name here