ONE Sotheby’s VP of Growth and Evolution, Taylor Travaglione, On Building Meaningful Agent Relationships in Luxury Real Estate

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What happens when you mix years of operations expertise, an entrepreneurial mindset, and a deep understanding of luxury real estate? You get Taylor Travaglione. Due to Travaglione’s impressive credentials and experience, he has been able to mold a unique career for himself blending operational management, entrepreneurship, and luxury. Now, as the VP of Growth and Evolution at ONE Sotheby’s International Realty, Taylor Travaglione is using his expertise and unique ability to build authentic relationships in order to innovate the agent-experience and offerings in the luxury real estate space.

After an impressive stint working with the Miami Heat during the organization’s first championship, Travaglione became the Membership Director of City Winery in SoHo. During his time at City Winery, Travaglione had regular contact with the sales team handling the then Trump SoHo Hotel & Condominium project that sparked his leap into the luxury real estate industry. Shortly after, Travaglione cut his teeth working with a top producing team at Corcoran right at the peak of the financial crisis; this means Travaglione learned how to facilitate luxury real estate fortune for his firm and other agents in one of the most volatile of environments.

Then Travaglione went independent, learning a completely different side of the business. Eventually, this led to the founding of a luxury sales team of his own, which eventually led to the talent prospecting side of the business while at COMPASS. Travaglione owes his early prosperity to his positive mindset and his authentic attitude. Travaglione states, “Because I was so comfortable socializing and being readily available, while also emphasizing kindness and being truly useful, I was able to build relationships, and leverage that skill into a successful business. I’m a big believer in karma and that what you put out into the universe will come back.”

Clearly, fueled by his entrepreneurial spirit as well as his ability to learn quickly and adapt to new environments, Travaglione has deep expertise in all sides of the luxury real estate business. This unique understanding of all aspects of luxury real estate is the fuel behind Travaglione’s success as the VP of Growth and Evolution at ONE Sotheby’s International Realty.

Taylor Travaglione believes that ONE Sotheby’s approach emphasizing quality over quantity is what sets the firm apart. He plans on continuing this tradition by finding the most well-rounded agents to work with. Travaglione affirms, “It’s not about just production, it’s more of a holistic and organic process for me.”

This process, which focuses more on the character of the team members as opposed to their production, allows Travaglione to establish a common ground with the agents’ various personalities and empathize with them. This type of connection not only allows Travaglione to better understand what a given agent’s needs are, but it also fosters a more open and honest environment.

Of course, Travaglione knows that ONE Sotheby’s offers a strong brand and market share, but he truly believes that ONE Sotheby’s ability to develop real relationships combined with his understanding of what it takes to amplify and enhance an agent’s business is what really sets the firm apart.

Taylor Travaglione’s goal for ONE Sotheby’s is to “create the best-in-class brokerage, period” and his goal for himself is, “to be the industry leader when it comes to agent services and agent development.” It should come as no surprise that with Travaglione’s operations expertise, entrepreneurial mindset, and deep understanding of luxury real estate as well as ONE Sotheby’s brand authority and market share, Travaglione is well on his way to meeting these goals.


(Syndicated press content)


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