A drive-in theater finds its origin as far back as in World War I. Theatre de Guadalupe was the first partial drive-in theatre that was opened in Las Cruces, New Mexico on April 23rd, 1915.
What Is A Drive-in Theatre?
A drive-in theatre is a form of cinema structure consisting of a large outdoor movie screen, a projection booth, a concession stand, and a large parking area for automobiles. Within this enclosed area, people can view movies from the privacy and comfort of their cars.
It sounds romantic, doesn’t it?
There are plenty of drive-in theatres all around the world and very soon India will have its first ever drive-in theatre.
Why Did Reliance Decide To Build A Drive-in Theatre?
Located at the heart of Mumbai in Bandra Kurla Complex, Reliance has built a Jio World Drive-in Theatre which stretches across an area of 17.5 acres and is home to 72 international and Indian brands and 27 restaurants of varied cuisines from all around the world.
According to Darshan Mehta who is the CEO of Reliance Brands Limited, the drive-in aims at becoming the new social centre of gravity in Mumbai with a list of highly curated movies that is bound to tickle the fancy of any movie buff.
The company stated,
“Unique experiences being at the heart, the precinct will house Reliance’s new food and grocery concept store FreshPik for the discerning and upwardly mobile, the uber urban customer. It also launches India’s first flagship and anchor store of the global home-decor behemoth- West Elm and a global-first concept store of Hamleys’ called Hamleys’ Play”.
Read More: Why Is Squid Game On Its Way To Becoming The Most Popular Show Of Netflix Than Any Other In India?
A Star Lit Experience In The Drive-in Theatre
The Mumbai Drive-in Theatre takes after the French concept of Nuage which resembles a cloud-like structure. The theatre creates a high-street experience with a soft diffused skylight that creates an open airy vibe.
While the design builds on the concept of merging the outdoors with indoors, the art peppered across the precinct is intended to exit the art galleries and greet the viewer in everyday experiences.
This beautiful floating illusion amalgamated with the aim to please the viewers was only possible by the genius architects Ross Bonthorne and Andy Lampard.
Operated by PVR, the theatre also introduces PVR’s flagship cinema concept of Maison PVR, for the first time, in India, that is, the Jio World Drive-in will house two new LUXE screens and one viewing room for private screenings.
PVR Maison is inspired by the French archetype and was born out of the quest to explore deeper and newer facets of luxury.
From The Eyes To The Tastebuds, Jio World Drive-in Has You Covered
Concept-driven cuisines from around the world make the experience at Jio World Drive a sensory delight.
The drive-in will launch first-to-market F&B experiences and unique dining concepts such as ‘Nine Dine’- a multi-cuisine café-court, a new age dining experience where expert attendants serve the food directly at the table from your choice of restaurant.
Apart from this, the guests will also have the option to choose from new-age restaurants and outlets providing artisanal, gourmet delicacies to hearty, earthy, soul foods.
Rules Of The Drive-in Theatre
The ticket price for each car is set to cost around ₹1,200 and only four people will be permitted inside one vehicle.
Keeping the pandemic in mind, only people who have been fully vaccinated are allowed in the theatre.
Jio Drive-In Theatre is powered by Christie RGB Laser Projection which will broadcast the soundtrack over FM signal through the car’s sound system.
The theatre can house around 290 cars and will have its first screening with Akshay Kumar’s Sooryavanshi.
Albeit not under literal stars, but don’t miss out on the opportunity of experiencing movies like never before!
Image Sources: Google Images
Sources: India Times, Hindustan Times, Times Now
Find the Blogger: @Rishita51265603
This post is tagged under Drive-in theatre, Mumbai, First drive-in theatre of India, PVR Maison, culinary delights from around the world, concept cuisines, starlit experience
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