New Delhi (India), May 11: Coffee & More, a popular café chain founded by Shweta Salunkhe, is making waves in the F&B industry in India. Recently, Salunkhe shared his insights on the current state of the industry, the challenges and opportunities facing his café chain, and its plans for the future.
The F&B industry in India is facing intense competition, with several international and domestic players entering the market. This has led to an increase in innovative and unique concepts, as well as the adoption of new technologies to enhance the customer experience. Despite this competition, the industry has been expanding and is projected to reach a value of $156.25 billion by 2026. The growth of the F&B industry has attracted many foreign brands, and India is now a major market for them.
One of the significant trends in the F&B industry is the increasing use of technology, with many restaurants and cafes using digital platforms for ordering, payment, and delivery services. The COVID-19 pandemic has accelerated this trend, with many businesses offering online ordering and delivery services to customers.
According to Mrs. Salunkhe, the F&B industry in India is facing several challenges, including rising costs and changing consumer preferences. Despite these challenges, there are several opportunities for growth, particularly in the cafe segment. There is a rising demand for high-quality coffee and international cuisine, which Coffee & More is well-positioned to capitalize on.
Coffee & More has already established a strong presence in Pune, with several outlets in popular locations like Koregaon Park, Hinjewadi, Kharadi, Wakad, and Mahabaleshwar. Salunkhe revealed that the company has ambitious plans for the future, with a target of opening 170 outlets across the globe. The company plans to expand its presence in major metro cities like Hyderabad, Bangalore, and Delhi, leveraging the rising demand for continental food in India. In addition, the company is considering international expansion to countries like Switzerland and England.
To enhance the customer experience and stay ahead of the competition, Coffee & More is focused on leveraging technology. The company recently launched a prepaid card in partnership with RuPay, offering customers a seamless payment experience across all channels. The Coffee & More prepaid card is a game-changer in the F&B sector, benefiting consumers nationwide by enhancing convenience and usability. Customers can use the card at any POS, online store, or ATM in India, making it a convenient and versatile payment option. The card’s virtual corporate wallet is another feature that businesses with staff who frequently travel or incur expenses relating to their jobs will find particularly useful.
Mrs. Salunkhe and his team at Coffee & More are dedicated to providing their customers with a unique and unforgettable experience. The brand’s expansion plans are expected to create employment opportunities and bring new culinary experiences to people across the world. The F&B business is about to undergo a transformation because of the ground-breaking and avant-garde ideas of Coffee & More.
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