With the endless opportunities the world of digital platforms has created, businesses and individuals were bound to find unique ways to translate this tremendous opportunity into a means by which they grow their brands. The digital e-commerce platforms have opened many doors for individuals and companies to help them create an audience and make the most of their followings. Capitalizing on this shift is Lance Ashley, a young entrepreneur who has shaped and built his own digital platforms with his new and innovative ways. Lance has found that many corporations and individuals lack the experience and means to create meaningful, impactful, and lasting digital brands in this hyper-competitive market.
Lance has recently re-launched the eyewear brand Dion Specs www.dionspecs.co and has achieved a lot in a short period of time. He shares that “I think companies are beginning to understand the importance of using digital platforms and now they just need to learn how to make their brands stand out from the competition”. Who you are tomorrow begins with what you do today. Taking another big move, he helps companies and individuals establish themselves online through his guide (www.fashion2profit.com) to start their brands online.
Success comes to those who are busy looking for it, opportunities won’t always necessarily knock at your door, you need to create them. Lance got his first shot at entrepreneurship when he was only 12 as a candy salesman, from there he always had a big vision to improve his lifestyle and accomplish his dreams. He has launched multiple 7 figure businesses including an eyewear company, which has always been a passion! He is one of those young entrepreneurs who focus on building foundations for a successful career using digital platforms through a culture defined by aggressive brand-building and digital efficiency. According to Lance, we could see the development of algorithms and online data processing technologies to work in conjunction with artificial intelligence but need to feed these algorithms with human intelligence.
If you start now, you will begin seeing one day earlier than if you start tomorrow. Lance is a firm believer and this is what makes him unique. His ability to start and execute an idea now is against most of the people who just dream about their dreams but never take any action. The road to success can be a fluctuating journey at times.
He has a great foundation for what it takes to run a successful brand. It’s not about being perfect, it’s about effort and consistency and when you bring that effort every single day, that’s when transformation happens. Lance shares that “I’ve made lots of mistakes throughout my journey, I have learned from them and made me a better entrepreneur!” You don’t need to wait for things to get better, life will always present a problem for you to solve.
There are many people with great ideas, but they fail due to lack of organizational structure and great teams. When you think about how famous brands make sales, Lance Ashley’s background illustrates just how passionate and talented he really is. People at the forefront will take you more seriously and want to build meaningful relationships with you if you bring clear cut value to the table. Lance Ashley does just that.
As the digital climate continues to evolve it is clear that it will require initiative and hard work from those who wish to stay on top. One thing is for sure, however the space changes, it is certain that Lance Ashley will be there, leading the change.
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